Gabrielle Hoyt, a senior in public relations, has been named a recipient of the Daniel J. Edelman/PRSSA Award. As the runner-up, Hoyt received a $500 cash reward and was offered an interview for and internship with the Edelman office of her choice.
Edelman is the world’s largest public relations firm, with 63 offices and more than 4,200 employees worldwide, as well as affiliates in more than 30 cities. “Edelman has been a company I’ve admired since I got into public relations at Auburn. They are independent, consistently self-assessing and breaking barriers of new technologies and ways to communicate,” said Hoyt.
The application process for the award consisted of a resume, two letters of recommendation from faculty or internship supervisors and ten pieces of individual public relations work.
“When you’re dealing with a company like Edelman they receive hundreds of resumes for positions, especially entry-level internship positions. Getting my foot in the door there was a huge advantage,” said Hoyt.
The Daniel J. Edelman/PRSSA Award, named for the chairman and founder of Edelman, has been presented annually since 1990 to PRSSA student members who have demonstrated public relations related achievements, activities and recommendations from faculty members and industry professionals. Award recipients are evaluated on creativity, attention to detail and writing skills, as well as interest in global citizenship and digital acumen.
“To be one of two awardees in the nation by the top PR firm is such a huge honor. It says a lot about Auburn’s PR program, Auburn PRSSA and the quality of work my internship with the College of Liberal Arts gives to me. I was so shocked and humbled by the award and excited to see how my future plays out.”
Hoyt was a founding member of PRSSA, Public Relations Student Society of America, at Auburn University. She was the PR director in 2010 and served as the chapter’s president in 2011. Hoyt has interned with createTwo and is currently an intern with the College of Liberal Arts. While holding positions in a social sorority, Hoyt was also the Administrative Vice President for the Auburn University Panhellenic Council and a Student Recruiter for her sophomore and junior years.
“I think PRSSA has provided a vast amount of networking opportunities for students looking to break into PR. It also gives you opportunities to work on real campaigns and meet professionals from around the South. I feel prepared for interviews and for the ‘real world’ because of PRSSA. It has allowed me to expand my skills beyond the traditional classroom setting. And having it on my resume has helped me land my first internships.”
For more information on the Daniel J. Edelman/PRSSA Award please visit http://www.prssa.org/scholarships_competitions/individual/edelman/i...
For more information on PRSSA at Auburn University please visit https://fp.auburn.edu/stuorgs/orgPage.aspx?ID=413